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Building Custom Audiences for Seasonal Campaigns
Nov 10, 2025

Building Custom Audiences for Seasonal Campaigns

Latest News

CPA vs CPL: Which Metric Should You Optimize For?
Aug 23, 2025
CPA vs CPL — which metric drives better results? Learn when to optimize for Cost per Acquisition or Cost per Lead, plus tips to lower both.
How to Boost AOV in Your Facebook Ad Funnel
Aug 23, 2025
Boost your Facebook ad funnel AOV with smart bundles, upsells, retargeting, and audience strategies.
What Happens When You Pause and Restart Facebook Campaigns?
Aug 22, 2025
We share practical insights to help you run campaigns more effectively and avoid common pitfalls.
How to Structure Facebook Campaigns for Rapid Testing and Iteration
Aug 22, 2025
Stay tuned for upcoming posts where we’ll cover advanced scaling frameworks, creative refresh strategies, and deeper dives into targeting tactics.
All Placements Aren’t Equal: Where Your Facebook Ads Perform Best
Aug 22, 2025
Discover why all Facebook ad placements aren’t equal. Learn which placements drive clicks, conversions, or brand awareness and how to optimize your budget for the best results.
Feed Ads vs Stories: Which Drives Better Conversions?
Aug 22, 2025
Feed Ads or Stories Ads — which drives better conversions? Explore strengths, tips, and testing strategies to maximize results for your Facebook campaigns.

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